Connecting Top SEO Minds from China to the World
Hi, my name is J.P. Zhang, I’m the host and organizer of the Shenzhen SEO Conference. With over 15 years in Google SEO, I’ve seen the immense potential of connecting Eastern and Western digital markets.
This conference is more than an event—it’s a community where professionals come together to share ideas, build partnerships, and explore China’s vibrant digital ecosystem. Through keynotes, hands-on workshops, and networking opportunities, we’ll unlock the potential of a truly global SEO community.
See you in Shenzhen!
China’s digital ecosystem is one of the most dynamic in the world, with platforms that operate at a scale unmatched anywhere else.
During the conference, you’ll learn how to effectively navigate platforms like Baidu, WeChat, Douyin, Little Red Book.
These insights will empower you to unlock the vast potential of China’s online market, opening doors to new growth opportunities.
With access to top industry leaders, invaluable insights, and unmatched networking opportunities, this is your chance to elevate your career in search marketing.
The conference equips businesses to build global partnerships, localize for Chinese audiences, and integrate international digital campaigns.
1Attending the conference showcases Shenzhen's innovation, thriving tech scene, and entrepreneurial spirit.
2The conference fosters global connections, enabling networking, idea exchange, and lasting SEO partnerships.
3Shenzhen enhances the conference experience with its rich culture, renowned cuisine, stunning landscapes, and vibrant traditions.
4SEO consultant, author, speaker and entrepreneur. Founder of Orainti.
Analyst on the Google Search team
Gary Illyes is an Analyst on the Google Search team. He focuses on publishing information about Google Search systems to help publishers create websites that work well both for users and Search.
Head of RD, Semantic SEO Specialist at Makoto
Founder & Digital PR Strategist, One AS
Former accountant turned entrepreneur and SEO expert
Founder & Chief SEO Consultant at Botpresso
Detailed agenda is to be announced soon
STANDARD
$398
Includes ticket, coffee and lunch
Early Bird Discount
* Discount valid through April 1st
$498
Price Includes VAT
VIP
$888
Includes ticket, coffee, lunch and access to private networking sessions for VIP
Early Bird Discount
* Discount valid through April 1st
$988
Price Includes VAT
The official date of Shenzhen SEO Conference is September 18-21, 2025 (September 18 and 19 are for city tours, SEO workshops, and warm-up sessions; while the main conference days are September 20 and 21).
The venue of Shenzhen SEO Conference is still under confirmation, we expect to release the venue information by the end of April.
We offer a full refund 30 days before the conference. If there are less than 30 days before the event begins and you are unable to attend, we are unable to issue refunds in general, however, we encourage you to reach out to our support team, we’ll try to help you the best we can.
We expect to have 300 Chinese attendees and 200 Western attendees, so the ratio is 60% vs 40%. The actual number may slightly vary. However, we aim to make Shenzhen SEO Conference a truly international conference and will control the attendance diversity.
All the talks will be 100% in English and there will be no translation services offered. All attendees (including Chinese attendees) are encouraged to have basic to professional English communication skills.
Yes, even though this conference is located in Shenzhen, China. More than 70% of the sessions, talks and panel discussions are related to SEO and marketing for Western markets.
The pre-event tours are designed to facilitate Western attendees (especially those who are first-time in China) to quickly explore Shenzhen and Chinese culture. We work with local travel agencies to customize the tours to fit our conference needs. The tours are a great opportunity to prepare yourself for the event while networking with other attendees on the go.
Note: we only offer the tours for free for our speakers, attendees who want to join the tours will need to purchase the tour tickets separately. We’ll release the tour ticket information soon.
While Shenzhen is a major city in China with a growing number of English speakers, English proficiency among the general population remains limited.
Most locals primarily use Mandarin or Cantonese, so learning basic Mandarin phrases (e.g., greetings, directions, and polite expressions) will be incredibly helpful for navigating the city, interacting with locals, and showing cultural respect.
However, in hotels, major tourist areas, and at the conference venue, you’ll likely find English-speaking staff or locals. Bringing a translation app can also bridge any language gaps.
Absolutely. We have designed many networking opportunities for both international and Chinese attendees, from pre-event city tours, warm-up sessions, event-day talks, to after-event parties, there are many occasions for networking.
Yes, downloading the right apps before arriving in China is essential to ensure a smoother and more convenient experience during your stay in China. A reliable VPN, WeChat, AliPay, map app, etc. are recommended. Learn more from our Plan Your Trip page.
The local currency in Shenzhen is the Chinese Yuan (CNY), also called Renminbi (RMB). While cash is accepted, mobile payments like WeChat Pay and Alipay are the most widely used.
Credit cards (Visa, MasterCard) are not widely accepted except in hotels and shopping malls, so it’s best to set up mobile payment apps or carry some cash for smaller transactions. ATMs are available for withdrawing Chinese Yuan, but check with your bank about international fees.
With so much to offer, the Shenzhen SEO Conference is an event you can’t afford to miss. Secure your spot today and take the first step toward unlocking the future of global SEO!